Cambridge Service Alliance, University of Cambridge

Cambridge Service Alliance - a unique global alliance between leading businesses and universities. It brings together the world's leading firms and academics, all of whom are devoted to delivering today the tools, education and insights needed for the complex service solutions of tomorrow.

In the twenty-first century service business-model innovation provides a key competitive advantage. By bringing together some of the world's best firms and minds, the Cambridge Service Alliance will help you speed up service business-model innovation in your firm'
Professor Andy Neely, Director, Cambridge Service Alliance

Its members are BAE Systems, Caterpillar Inc., IBM, Pearson, Zoetis and the University of Cambridge's Institute for Manufacturing and Judge Business School.

The Cambridge Service Alliance was founded in September 2010, bringing together the University of Cambridge's expertise in service-science research, together with IBM and BAE Systems, to research new ways to provide, implement and employ complex service systems. In 2011 the Alliance was joined by Caterpillar Inc. as an industrial partner, and in 2012 it was joined by Pearson. In 2014 both GEA and Zoetis joined the Alliance. The University of Cambridge is recognised as having some of the leading academics in this field, based at both the Cambridge Judge Business School and the Institute for Manufacturing.

The Alliance is guided by an international group of academics who form the Academic Advisory Board. The Chairman of this board is Professor Duncan McFarlane.

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