Creating captivating content

Creating your own online content is an extremely effective method of engaging with your target audience, and considering the average social media user browses their accounts for almost 2.5 hours per day*, this is a fantastic opportunity for businesses to get in front of their international target audience and draw attention to their brand. The question is, what is the winning formula when it comes to content?

In this webinar Lynsey Sweales, Digital Marketing Strategist and CEO of SocialB, will walk you through the key steps that you can take immediately to start making your social media content more engaging, as well as showing you how to keep ahead of the competition even with limited time and budget.

What will be covered?

  • Interpreting your international audience and their needs
  • Understanding the customer journey
  • Generating content ideas
  • Exploring various content formats to appeal to different audiences
  • Maximising your content

*Source: https://wearesocial-net.s3.amazonaws.com/uk/wp-content/uploads/sites/2/2020/01/10-Social-Media-Daily-Time-%E2%80%93-DataReportal-Digital-2020-Global-Digital-Overview-Slide-92.png

 

 

To register: please use this link

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