How to measure your marketing for Startups

This workshop for Startups will help you find the metrics to understand customer behaviour through their browsing journey; how social media fares in bringing people to a website (awareness), and demonstrate which pages are popular with customers.

This practical workshop will cover:

  • Measuring return on investment (ROI)
  • Show you how you can add value to your business
  • Use of free tools: Google and channel analytics
  • Show examples from websites and social media

Bring your own device.

This free workshop is delivered by Simone Castello, Marketing Contractor (and Cambridge Network member).

 

About the organiser of How to measure your marketing for Startups

The Business & IP Centre Cambridgeshire and Peterborough supports entrepreneurs, inventors and small businesses from that first spark of inspiration to successfully launching and developing a business.

The Business & IP Centre is part of the British Library Business & IP Centre national network. 

Looking for something specific?