IfM Briefing: Strategic approaches to digitalisation

New and emerging technologies present huge opportunities for businesses. But how can companies identify and capitalise on these opportunities, while remaining squarely focused on business strategy and on delivering customer value? And how can they respond to challenges such as the cost and complexity of digitalisation, skills requirements, and disruption from new market entrants?

In this short, focused Briefing for manufacturing decision-makers and policy practitioners, we provide insights from the latest thinking and research from the Institute for Manufacturing around successful strategies for digitalisation.

Drawing on case studies from industry and from international practice, the event will explore frameworks and real examples that can help decision makers to develop strategic approaches for digitalisation initiatives.

The audience will be invited to join the discussion in a panel session, and will have the opportunity to share experiences and insights both with Cambridge academics, and their industrial peers during a networking reception.

We invite manufacturers and policy practitioners to this event, as we address the opportunities and challenges faced by firms when implementing digital technologies.

Agenda  |  16:30 - 19:00

• Arrival, networking and refreshments
   
• Welcome & introduction – Prof. Tim Minshall
   
• Speakers to be announced shortly 
   
• Panel discussion  

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