In this interactive workshop, we will explore what your business needs from its marketing function. You will go away with clear KPIs and the confidence to communicate your vision. In this 2-hour investment readiness workshop you will cover the following topics and outcomes:
Key topics
Comprehensive marketing strategy
Branding fundamentals for start-ups
The importance of market research
Fundamentals of your marketing function
Outcomes
Understanding the business function of marketing
Knowledge of branding essentials
Marketing KPIs
Confidence to set marketing goals
This workshop is one of two workshops in our investment readiness support programme.
Who is it for?
This programme is for entrepreneurs with innovative ideas looking to raise funding to accelerate their business. It is designed to be useful and inspiring regardless of your level of marketing knowledge.
