Based on Bruce’s best-selling new book “Product Roadmaps Relaunched: Setting Product Direction While Embracing Uncertainty”, you will learn why this approach to roadmapping works and how you can relaunch roadmapping in your organisation.
The Product Roadmapping Masterclass led by Bruce McCarthy - Business of Software
Roadmaps get the blame for over-promising and either delivering late or delivering underwhelming results (or both). In this hands-on masterclass, legendary product leader, Bruce McCarthy, walks you through his process for establishing your product’s vision, prioritising with business objectives, validating themes, gaining buy-in across stakeholders, and maximising your team’s impact.
Come prepared with your hardest problems, hairiest challenges, and worst-case scenarios. Bruce will offer the benefit of his years of experience working with organisations world-wide, and will invite the entire group to weigh in with their hard-won lessons as well.
Business of Software Masterclasses are deep dives into specific topics led by trusted experts. Capped at 30 attendees to maximise the value of outcomes for participants, BoS Masterclasses are an exclusive opportunity to learn from practitioners at the very top of their field. Masterclass Leaders will take you through a curriculum of their own based on their knowledge and research, passing their hard-fought learnings on to you.
Curating great events at the intersection of Business and Software