Good news for you and your business: cross-border eCommerce offers foreign business an opportunity to fast track its launch in China without the long registration process. Nonetheless, it is a complex model as it involves multi-country operations and it can be challenging for small to medium enterprises.
This webinar will provide you with many insights and essential information to understand Chinese cross-border eCommerce landscape, how to set up your own cross-border shop on the Tmall platform and how to drive growth for your cross-border business.
During the webinar, the following topics will be covered:
- An introduction about cross-border eCommerce landscape in China
- Setting up your own cross-border shop on the Tmall platform
- Great ways to drive growth for your cross-border business
This event is a free online webinar. Regardless where your exact location, you're more than welcome to join us in this event on the date and time mentioned above.
Speaker:
Phil Mei
Prestige Director - Strategy, M&A and China at Unilever
Phil Mei is a strategy director at Unilever Prestige - the premium beauty division under Unilever Group. Phil oversees multiple prestige beauty brands such as Dermalogica, Murad, Hourglass and Tatcha and he leads business development for those brands in China.