With 6000+ Chinese residents in Cambridge and increasing numbers of Chinese tourists visiting Cambridge every day, getting the attention of Chinese shoppers is an increasingly important way to attract more potential incomes to your business.
This 90 minutes’ workshop will equip Cambridge colleges and organizations in retail and tourism sectors necessary knowledge and skills for working with Chinese visiting groups/tourists. The workshop will cover essential areas including:
- The evolving Chinese consumption trends
- Using the Alipay App
- Spread Coupon App (for liaising with tour operators)
- ‘Cambridge Promotions & What’s On’ Broadcasting
