Translating Complicated Concepts
This half day course tackles the problems of translating complicated ideas and concepts into understandable terms for the non-expert.
It is intended for people whose job entails communicating to inform, educate and influence others.
The central route to persuasion requires us to have both the motivation to learn and the ability to understand, and this course will teach you how to facilitate understanding through use of logical flow, context, analogy, storytelling and connection to what people care about. Through engaging use of exercises we will put together a toolkit of ideas and resources that delegates can take away with them.
Explanation of the route to persuasion and how our brain decides what’s important
Giving people the motivation and ability to understand and engage with our material.
Filtering information to avoid overload
Achieving logical flow to make it easy for our audience to follow an argument
Using analogy and metaphor to create ‘aha’ moments
Visuals and creating helpful slides
|Duration: Half Day||Credits: 0.6|
|Time: 9.30am - 12.30pm||Member Cost: £90+VAT|
|Max. Delegates: 12||Non-member Cost: £135+VAT|