Hayter are launching the new Spirit 41 lawn mower styled and engineered by Cambridge based Wright Design at this month's Glee exhibition at the NEC.
Spirit lawn mower launched at Glee
The brief was to create a mid to high range of complimentary products, incorporating both petrol and electric versions, on a single platform.
The product needed a contemporary style that encapsulated the traditional values of the Hayter brand. The visible cast chassis gives the product a look of strength, which along with the common elements of the upper and lower mouldings maintains a consistent message of quality.
The Spirit is the latest in a line of products that Hayter have successfully developed with Wright Design that has covered a variety of consumer and commercial market sectors.
Wright Design provides product design, development and implementation, within the core skills areas of industrial design, mechanical engineering, project management and manufacturing introduction support.