GCP teams up with Love to Ride for cycling challenges


10-06-2019
A side on photograph of a young adult male, in jeans and t-shirt, and with a blue backpack, cycling from camera right to camera left. The bike is silver-grey, with a basket on the front. The background is a busy city street, with pedestrians blurred in motion as the camera follows the cyclist.

The Greater Cambridge Partnership (GCP) has teamed up with Love to Ride to encourage more people to jump on their bikes to enjoy the benefits of cycling around Cambridge - Britain’s cycling city.

Cycling champions Love to Ride will run four cycle challenges on behalf of the GCP this year, including Bike Week – a nationwide celebration of cycling running from 8-16 June.

Everyone who rides a bike for ten minutes in June – anytime, anywhere – and records it on the Love to Ride website or partner apps will go into a draw for a £750 bike shop voucher or a European city break. There will also be daily cycling giveaways throughout the month.

The Greater Cambridge Partnership is investing millions of pounds on cycling projects, including the Chisholm Trail, 12 Greater Cambridge Greenways and five Cross City Cycling schemes to extend and enhance the city’s already first class cycling links.

Cllr Ian Bates, Vice-Chair of the Greater Cambridge Partnership’s Executive Board, said: b“I’m delighted we’ve teamed up with Love to Ride and its programme of initiatives to get even more people out of their cars and on to their bicycles.

“Greater Cambridge is a thriving cycling destination, and our commitment to upgrade existing cycling links and create new routes to provide even greater access to homes and jobs will further enhance our reputation as Britain’s cycling city.”

It’s free for anyone over the age of 16 to register on the Love to Ride website and take part. It does not matter if you ride every day, haven’t been on a bike in years or have never cycled!

People are invited to share their cycling experiences with the #7DaysofCycling hashtag and you can also tag @GreaterCambs on Twitter.

As well as the core Bike Week programme there will be a prize giveaway to mark Clean Air Day on 20 June. A report published by the Greater Cambridge Partnership in February as part of the Choices for Better Journeys campaign revealed that 106 deaths every year can be attributed to poor air quality in Greater Cambridge.

Bike Week is just the start of the summer of cycling, with Cycle to Work Day on 8 August followed by Love to Ride’s main event of the year, September’s Cycle Challenge.

Last run in Cambridge back in 2014, Cycle September is a competition between workplaces to see who can get the most staff to try riding to work. Again prizes are available for both individual competitors and workplaces.

It is based on a tried and tested formula that has engaged 415,000 people worldwide and this year it will be a global event for the first time.

Find out more and register at www.lovetoride.net

To read more information, click here.

The Greater Cambridge Partnership is the local delivery body for a City Deal with central Government, bringing powers and investment, worth up to £1 billion over 15 years, to vital improvements in infrastructure, supporting and accelerating the creation of 44,000 new jobs, 33,500 new homes and 420 additional apprenticeships.

Greater Cambridge Partnership