It is not often that a publisher re-brands all its covers, but when Hodder Education did, the company commissioned 2idesign.
Hodder riding on a wave of success with 2ideisgn
2idesign was asked for the design not to interfere with individual covers, whilst giving the cover a strong brand identity.
2idesign says: "We designed a free flowing wave that would sit at the base of the cover going across the spine, as spine branding is important, onto the back cover. Adding a shadow and an additional colour made the wave stand out from the complexity of the cover.
"The brand also adapted very well to CDs and different book formats. I think you will agree, the result is a striking, strong brand."
Creative Design Agency specialising in branding, publishing, website design and UI/UX