The presentation was made by the Italian distributor partner www.esthechocitalia.it
Last year in Paris ESTHECHOC won two prestigious awards – the Best in Skin category and the Grand Prize – the highest professional endorsement from the Beauty Industry.
Now the presentation in Venice opens a new chapter for this innovation of Lycotec with its recognition from the glamorous world of the Cinema, where beauty and quality matter.
ESTHECHOC is a revolutionary nutracosmetic product, which has clinical evidence of its ability to inhibit markers of ageing and to support health and beauty of the skin from “within” www.esthechoc.com
A combination of technologies has created a 7.5g piece of chocolate with antioxidant and inflammatory properties equivalent to 100g of conventional dark chocolate. In addition it contains another anti-ageing antioxidant, which is particularly effective in skin protection – astaxanthin. This is of marine origin, produced solely in algae and other sea plants. The technology enables astaxanthin to be embedded into a single piece of ESTHECHOC to the equivalence of 1-2kg of seaweed.
The beauty chocolate is able to not only suppress blood markers of sub-clinical inflammation and oxidative damage, but also reverse age-related depression of blood supply to such peripheral tissues as skeletal muscle, subcutaneous fat and skin. This results in a boost of oxygen delivery to these tissues and restoration of their respiration – the essential physiological need in controlling and supporting skin health.
Dr. Ivan Petyaev, the CEO and inventor of the technology, and Mr. William George, Business Development Officer of Lycotec, were at the launch in Venice and expressed their delight that their beauty chocolate innovation has gone into a new orbit of professionally recognised products of the highest quality.