Magna and Rohinni form JV to bring game-changing lighting to mobility
With distinctive, high-performance lighting becoming a "must-have" for automakers and other mobility companies, Magna Electronics and Rohinni LLC have formed a joint venture to produce ultra-thin micro LED lighting solutions that are brighter, lighter and more energy-efficient than alternative technologies, including OLED.
The Magna-controlled joint venture, Magna Rohinni Automotive, combines Magna's world-class electronics manufacturing expertise with exclusive use of Rohinni's lighting technology in mobility industries. The joint venture will be based in Holly, Michigan.
Rohinni's thin-film micro and mini LEDs can be utilized for almost any application, which creates new possibilities for design and product differentiation. Additionally, the company has developed technology to place micro LEDs onto a substrate surface with the speed and accuracy needed to support high-volume production. Freed from cumbersome traditional LED manufacturing techniques, the joint venture will be able to bring micro and mini LED-based products to market more quickly and cost-effectively.
"Our team is extremely excited about partnering with Magna for this joint venture," said Rohinni CEO Matthew Gerber. "Magna brings a global brand and reach, along with many years of automotive market and applications experience to this partnership."
Magna has also made a minority equity investment in Rohinni based on the promising application of their leading micro and mini LED technology in a range of other industries, applications and products.
"This joint venture with Rohinni brings thin, flexible lighting technology that mobility has not seen before," said Magna CTO Swamy Kotagiri. "Current automakers, new mobility companies, other lighting suppliers, and Magna's own product groups all stand to benefit from this collaboration."
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Magna is a leading global automotive supplier with 317 manufacturing operations and 102 product development, engineering and sales centres in 29 countries. We have over 155,000 employees focused on delivering superior value to our customers through innovative processes and World Class Manufacturing.