PEM Corporate Finance advises on sale of patient messaging specialist

MJog Limited, a patient messaging specialist which provides a range of two-way communications solutions has been sold to Sweden-based patient video consultation provider.

Sale of MJog to Kry

The acquisition builds a strong portfolio of digital healthcare communication, triage and patient management tools for Kry International AB. The transaction will improve patient access to their GP, deliver a better patient experience and create real cost savings for the NHS.

With a significant presence in the UK primary care market, MJog delivers tens of millions of messages every month, including appointment reminders, recalls and results reaching more than 40 million patients. MJog is used by GPs, CCGs, Community Care, Screening Clinics, Hospital Trusts and Private Healthcare providers.

Kry acquired 100% of the share capital from the MJog management team who founded the Cambridgeshire-based business in 2002 in response to the huge problem of patient “no-shows” in healthcare settings. PEM Corporate Finance ran a competitive marketing process which saw strong interest in MJog from a broad range of trade and specialist private equity buyers.

Kevin Nutt, CEO of MJog said:

“PEM Corporate Finance were able to reach a large and varied number of serious potential buyers for the business. Their commercial insight, good humour and tenacity were key to our being able to secure such a good outcome. And we enjoyed working with them.”

Lake Falconer, Partner at PEM Corporate Finance added:

“We’re delighted to have helped Kevin and his fellow Directors find a strategic buyer which can really build on MJog’s impressive market position in UK healthcare. We had a lot of interest from trade and financial buyers in the UK and overseas which is testament to MJog’s strength and reputation.”

Legal advice to the vendor was provided by Neil Addison at Hierons LLP.

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