Scale-up specialist launches on-demand B2B marketing service

Fast growing B2B businesses can now secure expert communications and marketing strategy and delivery, without recruiting staff or retaining an agency. The Scale Partnership has launched a ‘Virtual Chief Marketing Officer’ service for start-ups and scale-ups – senior resource on a pay-as-you use basis.

The new service is for any later stage start-up or aspiring scale-up that recognises a need to review, develop or carry out communications and marketing activity, but does not have the staff or time to dedicate to that.

Caroline Brown, co-founder of The Scale Partnership, explained: “At work and in our personal lives, we’re increasingly choosing to share rather than own, whether we’re subscribing to Spotify, storing files in Dropbox, or getting to meetings on an Ofo bike.

“We’ve brought that on-demand model to B2B communications and marketing, where it’s just as effective and easy to use. If you’re prepared to think differently about the way you organise this aspect of your business, then we’ll help you do it more quickly, cost-efficiently and flexibly.”

The service aims to help B2B companies apply communications and marketing techniques to everything from attracting talent and investment, to generating customer insight, formulating messages, and running and evaluating campaigns.

For a limited time the VCMOs are available on an hourly basis from as little as £75 per hour.

Contact info@thescalepartnership.com

www.thescalepartnership.com



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