This session explores how organisations can create value by focusing their AI strategy on service excellence, new revenue growth, or cost optimisation—and by empowering the right stakeholders to drive the change.
What is the market telling us:
• Shift from PropTech pilots to portfolio-level AI agendas: UKPA/BPF 2024 insights show integration of AI into strategic capex planning.
• AI as enabler of net-zero pathways: energy optimisation, MEES compliance, predictive energy savings (British Land examples).
• Data as a strategic asset: industry push for unified data platforms covering BMS, CAFM, leasing, valuations in addition to ERPs and EPMs.
What can real estate organisations do to create value with AI strategies:
Convene a mix of stakeholders empowered to make decisions about the future direction of travel, choosing and prioritising between:
• Service excellence: creating differentiated customer/tenant experience: AI-driven location/experience search, recommendations, and conversational interfaces.
• Growth-first strategies: identifying and analysing new revenue streams, productionising knowledge and platforming expertise as service offering, selling data as asset for LLM training.
• Optimising cost strategies: scaling operations with no additional overhead for Finance & back office.
