52N complete Bank of Ireland Graduate Programme communications for third successive year

Recruitment Marketing and Employer Brand specialist 52N has completed the 2015-2016 graduate attraction campaign for Bank of Ireland, for the third successive year. An integrated campaign that includes a Recruitment Website and Mobile platform has been launched to attract graduates from across Europe, to work in a range of disciplines including Actuarial, HR, IT and Marketing.

 

Steve McNally, Managing Partner of 52N, highlighted the European-centric focus of both companies as the key factor behind the ongoing partnership. “The Bank of Ireland has always been a destination employer in Ireland and a respected financial institution in the UK. Over the past three years we have worked with the HR team in the Dublin Head Office to take the message and tell the story across Europe, as well as RoI and Britain. I

t's a fact of life that some of the schools and universities on mainland Europe produce skillsets that aren't always prevalent west of of the English Channel or Irish Sea – and our job for the third year running has been to create a powerful narrative and blend of communication channels that open up the eyes of young people to the opportunities that are available with Ireland's leading bank.”

 

To visit the new Bank of Ireland Graduate careers site visit - https://boi-recruitment.amris.com/

--------------------------------------------------------------------------------------------------------------------------------------

To find out more about the 52N range of Candidate Attraction, Recruitment Marketing, Employer Branding and Employee Engagement solutions, go to www.weare52n.com or contact Steve McNally on 07740 267141 or at [email protected]

 



Looking for something specific?