Marketing in business to business companies is different from the marketing that promotes consumer products, according to the organisers of a new event to be held next month in Cambridge. The B2B Marketing Conference is being run jointly by On The Edge Conferences and Cambridge Marketing College, and will showcase case studies from leading B2B organisations.
Business marketers get their own local conference
Speakers at the event will include Adrian Hardy, Head of Marketing at BT, and Georgios Kolovos, VP Marketing, EMEA & Asia Pacific at GE Capital. Case studies will include Dell and locally headquartered software company AVEVA. Charles Nixon of Cambridge Marketing College will Chair the day.
Downing College will be host to the Conference on Thursday 12th May, and tickets can be obtained by calling 0203 176 6677.
About Cambridge Marketing Colleges
Cambridge Marketing Colleges (CMC) is a network of regional study centres offering weekend and evening study, distance learning and in-company programmes leading to internationally recognised professional qualifications awarded by the Chartered Institute of Marketing, the CAM Foundation, the Market Research Society and the Chartered Institute of Public Relations.
CMC also works with UK and international businesses, charities and public sector bodies on the delivery of marketing education and training programmes to ensure that they remain at the commercial forefront and attract the best people into their organisations.
CMC was founded in 1991 and has grown into the largest professional Marketing College in Europe.
Tel: 07923 540695
Cambridge Marketing College is the leading Marketing College in Europe offering professional Marketing and PR qualifications and courses.