New book focuses on coaching for cultural transformation

Team Coaching Boutique's founder John Cockburn-Evans has just releasted his first book "Coaching for Cultural Transformation; Staying competitive in Shifting Environments." 

Coaching for Cultural Performance - book ocver

The book may be of interest to Cambridge Network members. It is not a coaching manual or a playbook on how to coach, but how effective coaching can support major cultural shifts in large organisations as a means of driving business performance.  John shares his knowledge and experience with practical examples on how to make a difference. The book also references numerous models and change management  theory. 

Some of the reviewers have said the following

“John has cracked the code of successful cultural transformation. His book is a primer that lays out the most business effective roadmap to guide sustainable change.”— James B. Porter, Jr., Former Vice President, E. I. DuPont and Company

“Punctuated with autobiographical vignettes, this is a genuinely accessible pedagogical resource.”— Tom Vine, Associate Professor, Suffolk Business School 

“Timeless, undeniably practical, refreshingly realistic, and 100% on point. Every leader and coach embarking on a culture change or transformation programme should read this first and keep it close to hand throughout the journey!” — Sehaam Cyrene PCC, Founder, Better Conversations & Associates

If you are interested, the book can be purchased from Amazon or direct from McGrawHill Education. If you do find it informative, please leave a review or share with colleagues and associates.



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