Led by Marie Wimlett, Founder of and Brand & Marketing Strategist at We Are MW, MCIM, Chartered Marketer and former senior marketer at the FSA (now FCA), Money Advice Service, Prudential and Barclays, the 2.5-hour workshop will help you:
- Create marketing that gets sign-off faster and resonates with clients
- Maximise budgets by targeting the right audiences, channels and messages
- Reduce back-and-forth with compliance, saving time and resources
- Understand how segmentation supports good practice under Consumer Duty and the upcoming Targeted Advice regime
Interactive and practical, the session uses real-world examples and fictional case studies (so no trade secrets are shared). You’ll leave with strategies you can apply straight away, from social posts and emails to leaflets, ads or integrated campaigns.
The pilot is free for members, with feedback helping to shape the final version before roll-out. It will run later this month (September), with the exact date agreed with attendees.
For more information, please email [email protected], call 01232 782535 or visit wearemw.co.uk/our-workshops
