Yellow Submarine Ltd

Providing insights and alpha for intelligence gathering organisations, investment banks, hedge funds, family offices and luxury retail brands by providing bespoke alternative data overlays using our unique data lake.

Our software can detect how many people are in a given location anywhere in the world without using hardware, cameras, mobile phone data or sensors. Our idea came from our founder, who was one of the winners of the John Lewis Accelerator (JLAB) 2017 cohort. Shortly after founding Yellow Submarine in 2018, they have gained sales and traction from a number of organisations spanning retail, local authorities, banking and investment funds.

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