ARUK's pioneering work focuses on prevention, treatment and cure.
Following a rebrand at the start of 2015, D&A Creative was approached to help with a particularly interesting and unique project. The science communications team at ARUK were looking for to design and produce branding for two arcade machine facades. The machine would house an iPad which could be used by children at science festivals to interact with the display.
The design needed to be eye catching, and also have the feel of an old-style arcade machine while following closely the new branding. Once created, the designs were printed on gloss laminated stickers and applied to the arcade machine to achieve a slick seamless finish.
The client was very happy with the finished product and they have proved a big success, engaging younger audiences and educating them about the disease.
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