How to accelerate your expansion into Asia in a smart way [a Cambridge Network event]

 Registration is closed for this event
In the post-Covid landscape, digital technologies have changed how we do business. They are now also driving the shift in how companies buy business services online. But what does this mean for you to do business in Asia?


Date Tuesday 19th October 2021 Image by Steven Yu from Pixabay
Times 11.45am for 12 noon start. End by 1.15pm
Venue St John's Innovation Centre, Cowley Road, Cambridge CB4 0WS
Organiser Sara Baxter
Cost £15+VAT for Members | £25+VAT for Non-Members

image-20190617102918-1.pngDespite the increasingly difficult regulations to navigate, China offers many trade and investment opportunities to UK companies to consider when doing business in the world’s second largest market. Other Asian markets may also provide good prospects for the rest of 2021 and 2022. South-East Asia is a particular bright spot, producing all kinds of new start-ups and around 25 unicorn companies.

If it was challenging for British companies to enter and expand in Asia before, Covid-19 appears to have compounded the issue with all the travel restrictions. Post pandemic, digital technologies appear perfectly placed to help businesses expand into these new markets. They allow for value to be created and exchanged quickly from remote locations across the globe.

Join Cambridge Network and to learn how digital service platforms are helping with cross border trade in a green and frictionless way. You will learn how other UK-based businesses are expanding in the Asian markets, from setting up operations in Greater China to managing digital marketing campaigns and Due Diligence on Chinese suppliers. Come and learn the best practices as well as valuable lessons,  and also enjoy networking in person!


  • Digital trends in the Chinese market
  • What are the main digital B2B / B2C platforms used for doing business in China and SE Asia, and how to utilize them to your gain
  • What business milestones can you realistically achieve without travelling to the Far East in the next 6 months?
  • How to go about building your own digital and physical presence in China (digital marketing landscape and social media + case studies)


Ting Zhang, Founder and CEO and Jane Ru, Director of Growth Operations is a Cambridge-based digital platform that offers businesses the quality services and global connections needed to accelerate their international expansion, with a focus on Asia.

To attend:

Members:  Any Cambridge Network member may attend, there is a small charge of £15+VAT for members. Please log in first to receive your member discount, and then return to this page and click Book Now!

Non-members:  Non-members may also attend this session at a fee of £25+VAT. Please register by clicking Book Now! You may wish to join as a member from £50+VAT and come along to many other events for free or at member rates!

Refunds: In order to cover our costs for these meetings we will have to charge members £15 / head to confirm your attendance. Please note that the fee is non-refundable for cancellation within 5 working days of the event.


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Cambridge Network is a membership organisation based in the vibrant high technology cluster of Cambridge, UK. We bring people together - from business and academia - to meet each other and share ideas, encouraging collaboration and partnership for shared success.


October 19th, 2021 from 11:45 AM to  1:15 PM
St John's Innovation Centre
Cowley Road
Cambridge, Cambridgeshire CB4 0WS
United Kingdom
Event Fee(s)
Event Fee: £25 £25.00
URL asiaexpansion
Premium Event Expires 01/12/2010
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Contact Name Sara Baxter
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SEOheading Asia business

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