Visit Cambridge

Visit Cambridge and Beyond is the official Destination Management Organisation (DMO) for Cambridge and the surrounding areas.

Our purpose is to grow the value of the visitor economy by promoting Cambridge and the surrounding area and providing the best possible visitor experience.

Our Vision is that Cambridge will be recognised and celebrated globally as a world class leisure and business destination and that we will be the leading voice for the visitor economy for Cambridge and the surrounding area.

Tourism brings in the region of £583 million to the Cambridge economy and £2 billion to the broader Cambridge area - accounting for around 17% of local employment.

We believe that the Visit Cambridge and Beyond business model is distinct from many other DMOs nationally, as it relies almost entirely on earned income.

We are a membership organisation working on behalf of currently over 350 tourism organisations.

In addition we operate the Green and Blue Badge Official Guided Walking Tour service and Cambridge Visitor Information Centre.

We will work with our partners to improve the experience for visitors, encouraging them to stay longer, explore further, and spend more; therefore maximising the benefits of the ‘Cambridge’ brand for the broader area.

Products and services

Visit Cambridge: a city renowned across the world

You already work in and love Cambridge but how well do you really know it? Let Visit Cambridge help you discover more of the city with our private guided walking tours, perfect for team-building or showcasing your company's city to clients and visitors. All tours can be tailored to your exact needs and are available in multiple languages.

As the destination management organisation for the area, Visit Cambridge and Beyond are a fantastic partner to support your explorations of Cambridge. We offer a variety of ways we can help your business, thanks to our close connections throughout the city, which include:

  • Official guided walking tours, including exclusive access to the University of Cambridge colleges
  • Discounted punting tickets for large or small groups
  • Accommodation advice and booking for meetings and visiting clients


What can you see on our walking tours?

Our official guided walking tours are the most legitimate way to explore the city. Our Blue and Green Badge Guides have trained for two years to deliver an exceptional tour of Cambridge and as a result, we are the only guided tours who are permitted by the University of Cambridge to bring large groups into their colleges.

King's College and Chapel

King's College chapel is one of the most iconic sights in Cambridge and our official guided walking tours allow you an insight inside this magnificent building.

Discover the largest fan vault in the world, the Harrison & Harrison organ, Henry VIII's inscription to Anne Boleyn and graffiti from the armies of Oliver Cromwell.

Prices start from just £14 per person

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Trinity College

The richest college in Cambridge, Trinity College was founded by Henry VIII and has an abundant history.

Discover the location of Isaac Newton's bedroom, the apple tree grown from a cutting of that famous story of gravity and learn more about other famous alumni such as Lord Byron and A A Milne.

Prices start from just £9 per person or can be combined with a visit to King's College or another college



Tours are offered for a minimum of 15 people and run for a minimum of one hour. Prices start from £6 per person, which does not include college entrance fees. Our tours can be customised to suit your business, simply contact us to discuss your requirements.


Contact us to book now

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