Improve the quality and content of your videos.
The session is split into three elements:
1. Preproduction
- What makes a good story
- The benefits of editorial over advertising in reaching your audience
- Who/what to film and how to get the best out of your subject
- The importance of b-roll and how to make your content better
2. Production techniques
- Camera skills and techniques with smartphones
- Looking at the different apps available
- Where to film – lighting is vital, as is shot composition
- How to direct others to obtain the results you need
- Practical work with tutor support
3. Post-production & equipment
- How to improve your editing
- How to realise an idea effectively
- Sound and captions
- Tips for editing for social media and longer form business content
- Examples of the different affordable equipment to attach to your phone for better sound, visuals and lighting
- Advice on moving forward with your own projects or ideas